Vlisco over the years have brought us a lot of fantastic and unique pattern designs, and if the truth be told the African fashion scene and the interests that have began to show up in world fashion. Now the Vlisco brand have decided to go one step further and enter into the bag accessorie with set of designs called HAUTE MAROQUINERIE the picture on the left is a tote bag with a cotton wax print laminated with a clear PVC film which not only enhances the souplesse of the material but protects it thereby making this bag unique when viewed through the different looks of the specific Vlisco flower prints. While in the shawl accessory market with a 100 % silk shawl they have called MAMA . It’s a known fact that the accessories market is big business and its quite exciting to see how Vlisco intends to enhance the spark in a trendthat is African fashion, in what is a very crowded accessories market, but one that is begging for something totally different. I have always felt that trends are seasonal and cyclical, but style is continuous and morphs, in general different parts of the globe have their own style and colours though there is a lot of overlap distinctions are highlighted as opposed to parallels, this will not be the first attempt at using this fabric to create accessories, but I hope it is about to become the most visible and sustained and with the clout and financial backing of this print design company I would expect that in some part of the global fashion establishment you might be seeing the birth of a sub-genre in the accessory market which will be aligned with our distinct African style.
Posts tagged: Vlisco
Vlisco the Hollandais brand has many admirers one of the more creative ones is Lisa Folawiyo a Nigerian fashion designer. In less than four years Lisa has perfected the art of wearing Ankara, being the first to embellish the fabric with sequins, swarovski crystals, beads and the like, she turned Jewel by Lisa into a coveted luxury label. She is also not afraid to mix ankara with a wide range of fabrics such as taffeta, linen, cotton, chiffon, chantilly lace, and silk. In 2008, Jewel by Lisa featured in the This Day Africa Rising Festival in London, and was one of only 3 designers chosen for the catwalk show at the M-net Face of Africa modelling competition. Most recently, the label showcased a highly raved 40-piece collection at the Arise Africa Fashion Week in Johannesburg, South Africa. Subsequently, another equally successful collection was revealed at the Mercedez-Benz New York Fashion Week Spring Summer 2010 collections. Jewel by Lisa has been featured in several publications such as Arise Magazine, The The New York Post, Style.com, Women’s Wear Daily (WWD), Glamour (South Africa) True Love and Genevieve magazine
This most African of Afircan styles by the dutch master Vlisco have launched thier 2009
offering called frozen dreams, some of the prints are in keeping with what was shown on the catwalk this year in the summer, alexander mcqueens kaleidoscopic patterns (right), only with vlisco they are more colourful in keeping with the style that predominbates on the continent. But nonetheless there is an assortment of prints that will be the delight of many a designer and tailor. the beauty of these fabriques is that with the richness of the colours and the complexity of the patterns there is a limitless array of styles that can be conjured, from frills to oregami folds.
For the last 160 years in the Netherlands, Vlisco has dedicated itself to creating highly desired textiles that have become part of the vibrant culture of West and Central Africa. Vlisco Wax Hollandaise has become a phenomenon in its own right. These imported product designs have consistently surprised and inspired their passionate and critical audience, through the generations. Vlisco’s craftsmanship is second to none, both in look and in quality. From the beginning, Vlisco has created exciting and expressive textiles, which never use ‘cliché African’ imagery. This has ensured that Vlisco has no equal in this market. In a constantly changing world of consumer preference, Vlisco is committed to remaining at the forefront of African fashion. Whether buying by the yard or ready to wear, continuous updates in design and collections stimulates the creative force of the consumer. The core element in Wax Print is of course the wax. Using two deep engraved copper rollers, with the mirror image of the design, the two sides of the cotton fabric are printed with a pattern of melted wax, hence the name Wax Print. The fact that the cloth is printed on both sides enables you to wear the product either side. This is the true sign of a quality wax print. Following this, the cloth is immersed in a bath of dye, often Indigo, that penetrates into the areas that are not covered with wax. After the wax as been washed off in varying stages, a negative image of the printed pattern remains on the cloth. This intricate wax printing process results in unique effects that makes the product so outstanding. In fact, not one single centimetre of fabric is identical to the other!